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You can’t put the genie back in the bottle.

During my sophomore year in college, I took Intro to Political Philosophy. The professor said something that has stuck with me ever since. He said that Ignorance is Bliss. As a young academic wannabe, I valued knowledge above all else and had a really hard time...

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Who’s In Your Room?

I was at a BNI Conference earlier this year and the Founder of BNI, Dr. Ivan Misner, did a presentation called “Who’s In Your Room.” It was all about who we let in our room and I took it to mean, for me personally, who is in my life or who do I surround myself with?...

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How the cycle of Kaizen helps Referrals

Everyone reading this wants more referrals, and there is plenty of information to help us refine our referral generation and plans disseminated thru the Referral Fire. The challenge is often in the implementation of these changes and refinements. Many of us make this...

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Five Frogs Sitting On A Log…

Here’s a riddle that illustrates the point of accountability. Five frogs sat on a log at the edge of a pond. Four of the frogs decided to jump into the pond. How many frogs were left sitting on the log? Answer: five. Deciding to jump in and actually jumping in are two...

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Hitting Your Target

We live in an information age. There isn’t really any excuse today for acting without having all the information... or is there. In this wonderful information age where you can research anything at virtually anytime, we exist in an environment ripe for information...

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Are You Deserving?

Are You Deserving of a Referral? There are many reasons why people don't get referrals.  Maybe they haven't been doing what they do long enough; maybe they haven’t built a deep, credible network; maybe they're just not well connected; or maybe they're complicated in...

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Stick To It People!

Longevity is a Key to Referral Marketing Success and Personal Branding. I often run into people who are frustrated because they are not getting very many referrals. I then ask, “What line of work are you in?”  They tell me what they do and then I usually ask, “How...

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