Select Page

Stick To It People!

Longevity is a Key to Referral Marketing Success and Personal Branding. I often run into people who are frustrated because they are not getting very many referrals. I then ask, “What line of work are you in?”  They tell me what they do and then I usually ask, “How...

The Secret Ingredient

There is a recipe for getting more referrals. Of course, like any great recipe, there seems to be a secret ingredient. I am pretty big on analyzing things to see what it is that truly makes a difference, so I applied this to referrals. I like to go back and look at...

Whistle while you work; it really should be fun!

I grew up the child of parents who had both grown up on farms. My parents had lived through both the Great Depression and WWII and they instilled in me the work ethic that they had grown up with. Hard work was what they had both grown up knowing, and they wanted me to...

Hello, Hello, can you hear me?

The most successful teams that I have had the opportunity to be a member of had a couple of things in common: one, strong leadership and two, open and effective communication. Throughout the years, I have also observed that a common challenge faced by many teams and...

Keep Your Referral Fire Burning

Are you ready to jump into the fire? I built a huge campfire on a very cold morning while on a recent camping trip with my Dad, G. David Alexander.  The fire was awesome, its radiant glow warmed up the entire area.  While I sat there enjoying it, I noticed an ember...