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Do you want to be a “Lone Wolf” or “part of a pack”?

Some lessons are harder for me to learn than others. I was raised with the American ideal of “Rugged Individualism”. Work hard, count on yourself, and get things done. I learned this lesson well, as many who know me will testify. I am not afraid of hard work, know how...

Stick To It People!

Longevity is a Key to Referral Marketing Success and Personal Branding. I often run into people who are frustrated because they are not getting very many referrals. I then ask, “What line of work are you in?”  They tell me what they do and then I usually ask, “How...

The Power of Connecting, A Simple Formula: R+C=P

Recently, I was without cell phone service from Wednesday until the following Monday at both my office and home.  My home and office are about a mile apart and apparently, there was one cell phone tower down that affected both places.  The only thing I could get to...

The Secret Ingredient

There is a recipe for getting more referrals. Of course, like any great recipe, there seems to be a secret ingredient. I am pretty big on analyzing things to see what it is that truly makes a difference, so I applied this to referrals. I like to go back and look at...