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Fire up your referral marketing plan

Unintended consequences – those things that pop up and too often cause us to go, “wow, I didn’t mean for that to happen.” I have seen the impact again and again with friends, acquaintances and leaders all over the world. In fact, I think the fear of unintended consequences is often what stops people from changing, from improving themselves and what is around them. Being a student of the human condition, I can confidently say that I have seen how unintended consequences can be used to your benefit.

In the social sciences, unintended consequences are outcomes that are not the ones intended by a purposeful action.

Note: The definition above does not state anything about negativity to the outcome, simply unintended consequences are not the consequences intended when taking purposeful action.

Here are a couple of points to think about. After reading them, I would love for you to share your story, let us and our readers know about how purposeful action to improve yourself has led to large and positive unintended consequences.

1. Actions taken to improve yourself will definitely yield unintended consequences!

2. Unintended consequences from self improvement actions will not be negative!

3. The unintended consequences of purposeful actions to improve yourself will often be greater and more impactful than the intended consequence?

Don’t fear the unintended consequence, embrace the positive change in all areas of your life.

Rich Martin

PS. You get extra credit if your story is in the area of Referral Marketing.